Whitepapers

Attract Last-Minute Travelers Without Paying Commi

One way to increase occupancy is to think about your last-minute travelers. Last-minute travelers ca
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WHAT MAKES A GOOD REVIEW RESPONSE WRITER?

Review responses are an important factor in shaping how travelers perceive your hotel. A review resp
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Facebook FAQ for Hoteliers

Social media continues to boom, and it’s time for you to use its resources to boost your hotel booki
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Best Practices for Multi-Property Hotel Marketing

There are 5 essential topics to keep in mind when developing a marketing strategy for your hotel gro
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COMPLYING WITH BRAND STANDARDS FOR REPUTATION

Before we examine the issues around reputation compliance, it’s helpful to understand why your brand
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TripAdvisor Hotel Marketing Guide

Why does TripAdvisor Matter? • Travelers post 270 reviews per minute on TripAdvisor. • 80% of tra
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How to Create Actionable Social Media Content To A

HOW TO CREATE ACTIONABLE SOCIAL MEDIA CONTENT TO ATTRACT GUESTS Social media is an excellent tool f
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