Whitepapers

Sustainable Tourism Development and Promotion in t

Tourism in the Western Cape and its related components and activities have not been managed and dev
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White Paper on New Sustainable Tourism Destination

The growth in the tourism sector over the past few decades has led to a series of social and environ
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Machine Learning Technologies for The Hospitality

This white paper presents the current impact of the emerging technologies of Big Data and Machine Le
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Beyond Business & Leisure

Trend researchers have historically divided travelers into two buying categories: leisure and busine
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Harness the Power of User-Generated Content

You’ve heard it before: content is king. LinkedIn reports that internet users produce over 4.6 billi
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Social is the New SEO

Anyone who has been working in the hospitality industry as long as we have can tell you that one of
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GUIDE TO RESPONDING TO ONLINE HOTEL REVIEWS

Online reviews act as the word of mouth for hotels today. Not only do review websites provide travel
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