The problem with all new hotel technology, unfortunately, is that innovation gets turned into buzzwo
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I often talk about areas such as how to write a powerful story, the importance of a conversational a
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Whilst I often write about tips and techniques to improve your copywriting, I thought it might be us
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Classic measures of brand health look at awareness, usage and preference. These are great measures
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Working with partners, their joint goal is to gain a deeper understanding of industry leaders’ chang
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Pauline Houston is Co-founder of HUGS UK a not for profit initiative founded in 2020 as a response t
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Revenue per available room (RevPAR) is a strong performance index/metric used in the hotel industry.
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