Understanding and Anticipating New Traveler Behaviors
COVID-19 has certainly been devastating to public health, the global economy, and especially the travel and hospitality industries. But while the devastation is real and widespread, we will overcome this pandemic, and hospitality will emerge on the other side stronger and more resilient. The travel industry has survived terrorism, previous pandemics, and great recessions, and it will survive this too. Already, there are glimmers of an emerging recovery: France, Spain, and Italy, once epicenters.
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