• Travel Media Group

When you hear “content” you may think of blogs, web page copy, or the posts you publish on social media. That’s far from where content begins and ends, however. Content is any word or visual that has an impact on guests and potential guests. It’s the text on your hotel’s “do not disturb” signs, the copy on your hotel’s Wi-Fi login page, and every word that people say about your business online.
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