• Travel Media Group

Before we examine the issues around reputation compliance, it’s helpful to understand why your brand cares so much about the way you manage your reviews. Your brand takes on your hotel reputation when choosing to partner with your hotel. Each guest experience at an individual property shapes the overall reputation for the hotel chain. Think about it: after a particularly bad experience, a guest might say, “I’ll never stay with This Hotel Brand ever again.” On the other hand, a single positive ex
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