DRIVERS OF CHANGE IN HOSPITALITY

The number of international travelers is expected to almost double by 2036(1), and as this number grows, so too do the demands on the hospitality industry. This is a period of unprecedented change, where advances in cloud and analytical technology meet guests who both create and share more data, and place higher demands on their hospitality experience. The outcome? A new challenge is born. The industry must accommodate growth, but crucially it must also leverage a unique opportunity to futurepro
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