OTT INSIGHTS UPTAKE, PERCEPTIONS, AND THE WORLDWIDE EVOLUTION | 2018

There’s no denying that Over the Top (OTT) delivery has become an integral part of everyday life. Whether at home, commuting to work, or sitting in a café, we can access our favorite content. This dynamic industry has created a demanding audience, one that expects a seamless user experience. Viewers have a near zero-tolerance policy and expect streaming industry players to meet their growing expectations, or face being left behind in a highly contested market.
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