Choice Hotels' Emerging Markets Team Awards Agreement to Develop an Ascend Hotel Collection Property
Choice Hotels International, Inc. (NYSE:CHH) has finalized an agreement with The Brittano Group, Inc. to develop a new member of the Ascend Hotel Collection in South Boston, Virginia: The Rook Hotels. This agreement marks the first Ascend hotel awarded through the company's emerging markets franchise development program in 2022, as Choice advances its longstanding commitment to increase diversity across the hospitality industry.
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